stern best inbound marketing denver certus spotlight

January 2016: Darrell Stern, Stern Inbound Marketing

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I grew up on the East Coast as a child actor. After grade school, my father would drive me into NYC to audition for plays and TV commercials. One of my favorites was when I was cast as the voice of Scooter Computer on ABC’s SchoolHouse Rock. Those cartoons were made to teach kids about what a computer could and could not do.

I am a theater major who does stand up comedy, sings karaoke and dances. I have written an off Broadway play and sang in Carnegie Hall. I am HUGE Star Wars fan. Talk to me for 2.5 minutes and you will know all these things. My brain runs at the pace of New York City. So with that, let’s back up to 1997 when I received my Master’s Degree in communications. I had begun working for an international software company in their marketing department in 2000. While there, I was shocked by the outrageous cost a big time NYC advertising agency was charging the company. I wondered if I could create my own web design business.

My father was a philosophy professor who taught me business ethics and cognitive thinking. He taught me that words have meaning and that the proper use of language could move and influence people.

In 2002, I quit that corporate job and started my own web design business. As my business grew, I began to see that online marketing and design were really just a new type of theater. I was the director, and my clients were the actors.

I started to create content and websites that moved people to action. I realized that if we could give your website visitors the hope and desire that you could solve the problem, a conversation would start.

Marketing is the art of starting meaningful conversations.

Today, I am joined by Kris Jordan, an amazing creative writer, Kevin Campbell, a video and YouTube marketing wiz and Damon DiMarco, an author of over 12 books. Together we listen to your story and translate it into language, pictures, and video that moves people to take action.

Our top clients are reporting as much as an 8 to 1 return on their investment. They can do that because we track and measure everything we do.

In a few weeks, we will unveil the new website for CERTUS. Sabrina Risley and I have embarked on a journey to bring even more amazing go-givers to CERTUS and we are really going to capture and broadcast WHY CERTUS is so wonderful.

The adventure continues, and I am so proud of all of you for working as hard as you do and for being truly self sacrificing people. I realize that while most small businesses are great “technicians” of their craft, they can’t really market themselves. This prompted me to begin asking: “What if all of your ideal clients understood the true benefit of doing business with you?”

From that question sparked “Stern Storming”, my creative ability to pull from small business owners the passion and story only they can tell. From these sessions, we create this marketing mini-world of websites with dynamic landing pages, fed by content marketing with keyword rich blogs and calls-to-action that hit their specific target market’s pain points.

We feed social media with this content, as well as with video to create real interaction and engagement. We follow up with hot leads generated on landing pages with automated systems such as Infusionsoft. In essence, we become an outsourced online salesperson. Stern Inbound Marketing manages this entire process for companies with annual revenue greater than 100,000. We specialize in truly creative marketing.

I look forward to Stern Storming with all of you and to engaging in marketing strategies that show real ROI.

Overall, Stern Inbound Marketing offers a full spectrum of marketing solutions that include:

-Landing Page geared Web design
-Website SEO Optimization
-E-mail Marketing
-Social Media Posting
-Social Media Profile Creation & Optimization
-Social Media Research (discovering & connecting with your industry VIPs)
-Social Media Monitoring & Responses
-Social Media and Website Analytics
-Meme Creation
-Content (Blog) Creation including SEO Optimization
-Video Marketing including scripting, filming, editing, graphic elements, talent and more
-Client Testimonial Videos
-YouTube Channel Creation and Optimization
-Video Blogging
[button link=”http://sterndmb.com/” type=”big” color=”green” newwindow=”yes”] $100 off a 3 hour Stern Storming Session when you mention CERTUS[/button]

 

 

 

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CONTACT DARRELL

darrell

Phone: 303-353-4354

Email

Website

Twitter

Facebook

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Sabrina Risley

Sabrina Risley is a master connector. She’s been hosting live networking events since 2004 and has welcomed 20,000+ professionals to those events. She shares her observations, insights and tips of how the top 2% of effective and magnetic networkers build their businesses. She also shares what NOT to do when networking. Get her complimentary e-book: Strategic Networking for Success.
Sabrina Risley

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