How important is networking to the success of your company? It’s likely important for all companies, however it’s crucial to smaller companies due to their tighter marketing budgets.
I shared the five biggest benefits of networking for small business owners in a recent interview with Franchise Gator, as part of their Expert Interview Series.
If you’re new to networking, you’ll really appreciate the interview. While you’re there, poke around Franchise Gator’s various interviews and articles, filled with great content for growing companies.
I often write about the benefits of networking and how to network, so it was fun to think about the important role networking plays in the life of a smaller company.
Click here to read the interview and let me know in a comment below how networking has helped your growing company.