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Marketing

3 FREE And Easy Tips To Get More From Email Marketing – Part 3

  This is the third part of a 3-part series. Click here for part 1 and click here for part 2. Maybe email sounds boring compared to the undoubtedly sexier allure of social media… But did you know that email marketing generates — on average — $44 of ROI for every $1 spent? That customers who receive …

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3 FREE And Easy Tips To Get More From Email Marketing – Part 2

  This is the second part of a 3-part series. Click here for part 1. Maybe email sounds boring compared to the undoubtedly sexier allure of social media… But did you know that email marketing generates — on average — $44 of ROI for every $1 spent? That customers who receive email marketing spend 83% …

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Overcoming The Price Objection In The Sales Process

If you fail to handle a money objection correctly, you will lose out on any chance at making the sale. Liz Wendling, Business Consultant, Sales Expert and Owner of Insight Business Consultants, says price objections are the most frequent of all objections. If you are in sales, you’ve probably heard a few of these price …

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3 Ways to Earn More Cash from Your Competition

by Sabrina Risley Who is your competition?  Have you ever thought about it and identified who they are?  For some, thinking about their competition brings up a surge of negative energy. Some feel threatened to be at the same networking event with their competition. Some don’t want to see the social media posts of their …

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Does Your 30-Second Introduction Get You “In” or Show You The Way “Out”?

by Sabrina Risley Creating the perfect “elevator pitch” is something that many business owners and professionals fret over. If you’re stuck in elevator pitch rut, here are a few things to consider to craft a message that will produce results. First things first, always abide by the allotted time given to each participant to share …

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Shifting Perspective: When You Don’t Receive the Business

by Sabrina Risley You have nurtured a prospect for weeks, perhaps months or even years, you have handled any objections or reasons they say they cannot or will not buy from you, but then it happens. They make a decision and choose to hire “someone else.” Many of us have been there. Perhaps you have …

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The Softer Side of Networking: Authenticity

You walk into a room full of business professionals. Your mind starts churning. “What if I don’t know anybody? What if I’m not dressed appropriately?  What if I don’t get a new client? What if I mess up my 30-second introduction?” As your head spins with all the ‘what ifs’ and possibilities of the upcoming …

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The Softer Side of Networking: Heart

By Sabrina Risley Push. Shove. Convince. Sell. I don’t know about you, but none of these words resonate with me. Likely, they don’t resonate with you either. Yet, most people embody this type of energy when networking to grow their business, even if they say they don’t like being “sold to,” “convinced,” or “pushed” into …

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Cultivating Connections That Count

By Sabrina Risley Did you know that… A person needs to hear from you at least 7 to 27 times before they decide to do business with you? The easiest way to bring profit to your bottom line is to STOP chasing after new clients? It’s true.  In fact, most professionals give up in the “sales cycle” after the …

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